What sort of marketing are you doing at the moment and be honest – What Success & Return on Investment (ROI) are you getting?
Traditional: Flyers, Networking etc
Digital Route: Social Media, Blogging, Website etc
Let’s look at a traditional method like flyers:
Hard to track
Difficult to quantify an ROI
Is this the best method to reach your target clients
Another example is networking, like BNI
£500 – £1000 per year investment
You have to generate leads for your BNI colleagues
Is this the right method to generate leads, reach your target market and gain a good ROI?